![]() ![]() Adding influencer marking to retention marketing funnel phase: They would then be motivated to make a purchase or respond to another key call to action in order to convert. These steps will help them understand how we can meet their needs and which product or service will best do so. Furthermore, they would have interacted with the brand in some way and gained a deeper understanding. Adding influencer marking to conversion marketing funnel phase:Ĭustomers should be aware of brand's products, services, or cause by this point in the marketing funnel. These campaign tactics can assist our customers in taking action on key calls to action, such as sales:Ĭonversion phase campaigns activation could be affiliate marketing links in blog and social media posts and paid advertising, case studies, e-books, demo, TikTok and reels, newsletter, podcasts, product reviews, testimonials. Influencer Marketing for conversion phase: ![]() The latter is a sure-fire way to get the desired high ROI. To achieve better results, they can collaborate with influencers to co-host, host, and/or drive attendance from their audience. Influencer Marketing in Activation Phase: Brands can position as experts by managing all activations themselves. It may look like offering free consultations, trails, demo and hosting webinars.
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